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Free, Easy Keyword Research Tool

We are SEO, PPC, and web design experts here at Transformation Marketing. We have many years of experience under our belts and there are some great things we’ve learned over the years. The difference...

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Pay Less per Click on Google AdWords

Did you know that you can pay less per click than your competitors, even if you outrank them on Google’s paid search results? That’s right and in today’s blog post we’ll show you why and how it works....

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5 Reasons Your Newsletter Should be a Blog

Newsletters aren’t dead, but blogs do offer several advantages over the classic marketing email. In today’s blog post we list five reasons your newsletter should be a blog. 1. Less Time -Writing a blog...

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What is a Social Media Newsroom?

Bloggers, writers, reporters, and publishers of all kinds rely heavily on the internet to provide fresh information about current topics and interesting factoids for industries ranging from shoes to...

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Defining Pay Per Click Vocabulary

Google AdWords can be an intimidating advertising platform. Everyone throws out different reasons and suggestions for improving a campaign and if you don’t know what some of the basic vocabulary means...

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[Video] 2012: Year in Review

Although 2012 is not yet over, Google has already released a year in review video featuring the world’s top searches. Watch the short video below and see how many of the top trending events, people,...

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5 Reasons Your Ads Are Not Showing On AdWords

If you’ve ever been frustrated with a keyword or campaign that wouldn’t show any ads on Google AdWords, then today’s blog post might be helpful to you. We’ve listed 5 reasons why your ads may not be...

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Customers are Researching Your Business Online

Search engines are the primary gateway for product research, according to some recent stats from Google research studies. In fact, 77% of users have researched a product or service on their phone. Of...

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Top Searches of 2013 – Bing vs Google

Around here, it’s not so much Mac vs PC (as we are almost all Mac users) but Bing vs Google. So, to appease all of us here in the office, we decided to showcase top searches from both of these search...

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Talent Search!

Do you want your 15 minutes of fame? Have you ever thought of a career in the spotlight? Has anyone ever told you that you had a voice for radio or a face for television? Well, we’d like to give you...

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Blogs and SEO

We all know that Google is our friend that knows everything. You go to Google to answer all of the questions that we cannot answer ourselves. What everyone may not know is that there are certain things...

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Blogs and SEO

We all know that Google is our friend that knows everything. You go to Google to answer all of the questions that we cannot answer ourselves. What everyone may not know is that there are certain things...

View Article

Defining Pay Per Click Vocabulary

Google AdWords can be an intimidating advertising platform. Everyone throws out different reasons and suggestions for improving a campaign and if you don’t know what some of the basic vocabulary means...

View Article


Top Searches of 2013 – Bing vs Google

Around here, it’s not so much Mac vs PC (as we are almost all Mac users) but Bing vs Google. So, to appease all of us here in the office, we decided to showcase top searches from both of these search...

View Article

Google Certifications for Newcomers

Google Ads certifications are professional accreditations offered by Google. Google provides certifications to individuals for showing their skills in both basic and advanced Google Ads skills. These...

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Color Psychology and Brand Colors

Creating the right logo and marketing materials is all about securing customers’ attention. One of the simplest but commonly overlooked aspects of marketing is color. The post Color Psychology and...

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Search Engines and Reviews

Almost every single person in America has used a search engine at some point in their lives. Whether you use Bing, Yahoo, Ask, or most commonly (used by right around 75% of the population), Google,...

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